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CPC Calculator for paid growth

Your paid traffic quality is only as reliable as your click costs. Calculate CPC with clear efficiency scenarios and budget thresholds, no spreadsheet cleanup.

Total campaign spend in your currency
Total clicks generated in the period
Projected spend at target CPC
Required CPC to stay inside budget

Your Results

One CPC, once. The question is whether those clicks turned into revenue.

Duct reads your ads, analytics and revenue tools, answers that question, and proposes the change. You approve it.

Download Duct ↓

CPC tells you traffic cost. It doesn't tell you if those clicks turn into revenue.

Duct follows the click from the ad account into GA4 and your revenue tool, so an expensive channel is named before it drains the budget.

How Duct works →
An insights session: asked where the ads budget is leaking, the agent costs every campaign against the CPA target, proposes a pause, two negatives and a budget raise, and writes the spend brief on the right
Ask where the budget leaks. Duct costs every campaign against your CPA target, proposes the pause, the negatives and the budget shift, and waits for your yes.